Bidspirit auction | An Assortment of Mid-20th Century

An Assortment of Mid-20th Century British Brewery Advertising Beer Mats - This lot comprises an assortment of mid-20th Century advertising beer mats, primarily of circular, square, and hexagonal form. The collection features printed advertising for a wide variety of British beverage brands, including GUINNESS, GOLD LABEL, CARLSBERG, HEINEKEN, MACKESON, WATNEYS, STONES, BULMER'S, TUBORG, TETLEY'S, YOUNGERS, BARNSLEY BITTER, and FLOWERS. Legible printed inscriptions and slogans include after work GUINNESS, See what Big Chief Toucan do — HIM STRONG, GOLD LABEL BOTTLE LAGER BOTTLED BY SAMUEL SMITH, NEW THE NAME FOR BOTTLED BEER TREBLE 'B' IT'S SUPREME STONES, Try it and taste the difference MACKESON STOUT, WATNEYS Brown Ale, Ready when you are, Bob., ASK FOR Carlsberg LAGER, LAGER BEER Heineken, *Put BULMER'S CIDER inside your, and BARNSLEY BITTER. The mats are decorated with various mid-century graphic styles, including the iconic Guinness Toucan, illustrated portraits for Bulmer's Cider, and a pin-up graphic for Jean. Non-beverage advertising is also present, featuring mats for AEG and CHURCHMANS, the latter noting a price of 3/6. No maker's marks, signatures, or labels for the manufacture of the mats themselves are visible.